— hey, come in.
I'm Laura,a product designerobsessed with research., listening., questions., people., curiosity.
Senior Product Designer with 5+ years across public services, logistics, healthcare and B2B SaaS — currently focused on product strategy and UX research. Research-led, systems-minded, moving toward product strategy.
p.s. the work is right below — no scrolling marathon.
SELECTED WORK
Documented Projects
A curated selection of work, thoughtfully documented from discovery to delivery.
01GovTech · Public ServicesGovDigital.
Designing digital public services for Brazilian municipalities through discovery, UX research and product design.
Read the case →
02Occupational Health & SafetyDuon.
An early-stage product shaped into a coherent design direction — balancing two audiences on one surface.
Read the case →
03Logistics · Field researchSigaway.
A logistics platform rebuilt from inside the truck cabin. Drivers, dispatchers and fleet managers as the real research subjects.
Read the case →
WHAT I DO
Research, design and systems — end to end.
Research
- UX Research
- Interviews & Usability Testing
- Product Discovery
- Journey Mapping
Design
- Interaction Design
- Service Design
- Information Architecture
- Prototyping
Systems & Craft
- Design Systems
- Accessibility · WCAG 2.1 AA
- Figma (advanced)
- Data-informed Design
The longer story — how I work and where I've been.
ABOUT ME
Product Designer by craft. Systems thinker by nature.
I care about what happens before Figma opens: understanding people, mapping complexity, and defining the problems worth solving.
Over the past years, I've designed products across public services, healthcare, SaaS, logistics and education — working across discovery, strategy and execution to turn complex challenges into clearer experiences.
SAY HELLO
Let's transformcomplexity into clarity.
— the door is open.